Blog
What is a Lead Magnet?
A Lead magnet, or subscription magnet is a popular way of connecting with people who may be interested in you and your business. The idea is that you offer some really useful information in exchange for someone’s email address. But, why do we need people’s email...
5 Tips for a Sizzling Business Blog
For most small to medium sized businesses writing a business blog is a great way to grow your business. It benefits you in lots of ways if done well. For example, it can boost your search engine ratings, attract more traffic to your website, establish you as an expert...
Executive Summary – Most Important Part of your Bid?
When you have written and submitted your bid, the only page you can guarantee will get read is the first page – the executive summary. So, if you don’t capture your reader’s attention and interest on the first page, your bid won’t be successful. The traditional...
Using a Technical Writer: Why Outsource?
Have you considered outsourcing some of your documents to a technical writer? Here are the benefits for using a professional technical writer: Out-sourcing the writing means that your developers, engineers and marketing staff can concentrate on their main...
Benefits of a Bid Writing Training Course
The way that bids are planned, structured and written is very different from any other sort of writing. A bid writing training course is a great way for anyone who is writing a bid, or contributing to it, to improve their bid writing skills. An improvement in the way...
To Bid or Not to Bid
Understanding the ITT The most important first step is to study the ITT (invitation to tender). This should tell you whether you should be writing the bid in the first place. There is no point spending time and resources submitting a bid for work which is not...
5 tips to speed up your Bid Writing
So, you know there is a bid coming up for some work you really want to win – here are five tips to help you plan for the bid writing process. If you do this preparation beforehand you have much more chance of winning the bid and making the bid writing process a lot...